Social media has now become a source of earning for many people around the world. There are many people who Are influencers and their main source of income have now become social media platforms. Well, earning from social media platforms is now very common because every day a few or more influencers are coming up. If you speak about the definition of influencers, then there is not a particular definition that is given to them because they are just people who influence others and inspire other people as well. These are kind of famous personalities in their own area and they can be famous throughout the world as well. There are different type of influencers available on different social media platforms. This may include a fashion influencer, or fitness influencer, or a food influence. All these kinds of influencers have different types of passion and path that they follow. For example fashion influencers talk about fashion and their fashion styles and at the end they become fashion influencers because people started following them and their fashion side. In addition to it there are four different type of influencers present based on the number of followers that they have.
This will include mega influencers, macro influencers, Microinfluencer, and nano influencers. All these type of influencers have different type of followings and different number of followings as well. Some of the influencers are famous worldwide, or some might be famous in their own country or in their own community. But all these influencers have a certain thing about them for which they Are famous and for which they have become an influencer. There are many people who even follow their lifestyles and even their work plan as well. So, in a way whatever an influencer does come on there is a huge audience which can be impacted in a positive or in a negative way.
Four type of influencers based on followings
As we have already mentioned, there are four types of influencers present. A mega influencer has a following which is more than 1 million. On the other hand a macro influencer will have a good number of following that will vary between 100,000 and 1 million. Speaking of microinfluencers, then they do not have a lot of followers present but somehow they have 1000 to 100,000 followers. Last but not the least, nano influencers have very less followers as compare to other influencers as they just have less than a thousand followers.